Bedrock Learning
Improving literacy, we empower students' voices with our intelligent, knowledge-rich curricula at home and school.
Bedrock Learning is on a mission to improve literacy and learning outcomes for students worldwide. Our innovative platform provides personalised learning experiences and immerses students in a dynamic, interactive and aspirational curriculum. We combine cutting-edge technology with proven educational strategies to create a powerful tool for teachers, students and parents.
Bedrock Learning works with over 900 schools and supports hundreds of thousands of learners annually to realise their potential through education. We are ranked as the UK’s number one solution in primary and secondary schools, with a market-leading NPS and a platform teachers love.
This is just the beginning. Literacy is the bedrock of education, and we are dedicated to ensuring every student has the opportunity to succeed at school and beyond.
Working at Bedrock Learning
Educational impact, research and policy are the lifeblood of our operation, and we welcome team members who care deeply about our mission. At Bedrock Learning, we pride ourselves on our collaborative, inclusive, and forward-thinking culture. Our team is passionate and driven, constantly striving to innovate and improve. We offer a supportive and flexible work environment where employees are encouraged to take initiative, think creatively, and drive our mission forward. Find out more about our values here.
If you are looking for a role in a fast-paced environment where you can make a real impact and grow your career, Bedrock Learning is the place for you.
Core Responsibilities
As the Senior Marketing Manager, you will be instrumental in driving our marketing strategy and ensuring the execution of key marketing initiatives, whilst working with our new business and existing customer sales teams to drive revenue forward. Your key responsibilities will include:
- Lead generation: Developing and implementing comprehensive lead generation strategies to drive high-quality leads and support sales growth
- Community development & growth: Building and nurturing a vibrant community of educators and learners to foster engagement and brand loyalty
- SEO & content strategy: Leading SEO initiatives and crafting a robust content strategy to increase organic traffic, engagement, and conversion
- Product marketing: Creating and executing product marketing plans to effectively communicate the value proposition of our products to target audiences
- Social media strategy: Designing and executing a dynamic social media strategy to enhance brand visibility and engagement across platforms
Requirements
- Proven experience in a senior marketing role with a strong emphasis on creativity and innovation
- Demonstrated track record of successful lead generation and community growth
- Excellent communication and interpersonal skills
- Strong analytical skills and highly data-driven
- Ability to manage multiple projects with different stakeholders and meet deadlines
- Experience with SEO, content strategies, and social media
- Preference for candidates with experience in the education sector, specifically in B2B marketing
Benefits
Your health and wellbeing
- 4-day week and flexible working hours
- Comprehensive private medical coverage for you, your partner, and any children for whom you are the legal guardian, including GP services, mental health pathway, dental and optical, enhanced hospital lists and full medical cover
- Employee Assistance Programme for mental health, wellbeing, financial and legal support
- Eye examination scheme
- Closure between Christmas and New Year
Your development
- Annual pay increase
- £1,000 yearly personal allowance for training and development
- Exciting, high-growth company with the opportunity to progress rapidly
- Company pension scheme
Your team
- A vibrant company culture – read our company culture code
- Regular company-funded social events
The Recruitment Process
Interested candidates are invited to submit their application. The recruitment process will include the following steps:
- Video interview: A 30-minute recording about your experience, role knowledge and ambitions
- Online interview: Interview with our Director of Marketing to discuss your experience, suitability for the role and cultural alignment with Bedrock Learning
- Assessments: Complete psychometric tests through Test Gorilla and complete a copywriting task to assess your skills
- Presentation & values interview: A presentation with a panel to demonstrate your strategic thinking and problem-solving abilities, plus an interview to assess your cultural fit in the organisation
Join us at Bedrock Learning and be a part of a team that is preparing young people for tomorrow’s world through innovative technology and an impassioned commitment to raising aspirations. We look forward to receiving your application.
If you like the sound of this role, but find you do not fulfil every single requirement, you might still be a great candidate. If you are a woman or a person of colour, studies show you are less likely to apply for jobs where you do not meet every requirement. Bedrock Learning is an equal opportunities employer and welcomes applications from all suitable persons regardless of their race, sex, disability, religion/belief, gender identity, sexual orientation or age.
We reserve the right to close this vacancy early if we receive sufficient applications for the role.